
Sandra’s logo and floral design — I must admit, I was having so much fun designing it that the project kind of got away on me. The brief was to design a product tag (and logo) that Sandra could attach to the bags she makes (and having designed the tag, it seemed a shame not to design a business card too). I gave Sandra a choice of bordeaux red or olive green… and green was the winner on the day.

Sandra requested a Jacobean-style pattern and this is what I came up with. It took quite a bit of experimentation with my watercolour paints to make the texture look embroidered. I’ve never used watercolour without pen and ink before (strange though that may sound) and I really enjoyed the challenge. We’re both very happy with the results.
Update: you can now visit Sandra’s blog at my bagirl world.













