
Happy client = happy artist : )



Work in progress photos of my first painting commission… I’ll post photos of the finished painting tomorrow.

A full-on design challenge, this student project was all about the relaunch of one of New Zealand’s favourite pet foods: Chef. The secret life of the domestic cat was my inspiration — house cats are predators who, although wild at heart, always come home for Chef. I used a simple line drawing for the logo/body and Photoshopped the eyes (in detail below).
My Chef logo, labels and magazine advertising campaign. The background images used in the ads are courtesy of the Internet.
The diary pages are from a journal I designed for my Design & Arts College exhibition in 2012. Two years of research, ideas, word maps and sketches had to be reduced to a mere 72 pages. It was no easy task but I now have a beautiful, professionally bound diary that I’ll always treasure.

There was quite a bit of work behind the scenes before the brush ever touched the canvas. My client knew the subject and the colour that she wanted but hadn’t been able to find a painting or print to match her vision. I was commissioned to create an artwork ― any medium, any style ― of three red peony roses. Wow. Really? Okay.
I opted for an acrylic painting on stretched canvas. But what size should it be?

Because I was able to take photographs of the room, I decided to make several mock-ups of the canvas sizes that I thought would suit the space. My client chose a triptych measuring 100 x 100 cm. A sketch was approved and three canvases were ordered…


Although I’ve always liked the composition of this photograph, I really wanted to have a bit of fun with the sketch. What better way than by utilising Jim Flora’s dynamic and colourful style?! The linework is ink on illustration board, coloured in Photoshop.

American artist James (Jim) Flora (1914–1998) is probably best known for his jazz and classical album covers from the 1940s and 1950s. His work includes children’s books, paintings, woodcuts and commercial illustrations. If you’re not familiar with his art, I recommend checking out www.jimfloraart.com and www.jimflora.com. But be warned, his art is not only colourful and humorous, it has also been described as diabolic, sinister and mischievous!
In the style of… appears occasionally instead of my regular Shoot it, Sketch it posts. Using my own photographs as a starting point, I’m drawing inspiration from some of the world’s greatest illustrators. It’s not about slavishly copying someone else’s art; it’s an experiment in seeing things differently.